Fithomes Construction Website

Business / Corporate - Web design

Project Overview

FitHomes is a newly established company specializing in prefabricated houses, steel constructions, container homes, and modular business buildings. As the business had no existing website, my task was to design and develop a complete digital presence from scratch — giving the company a modern, trustworthy, and professional look to reach new clients in Bosnia and beyond.

Goals & Objectives

  • Develop a professional, modern website that positions FitHomes as a reliable construction partner.

  • Highlight product categories with clear navigation and hierarchy.

  • Incorporate strong visuals to showcase quality, modernity, and affordability.

  • Create a conversion-friendly layout with clear CTAs (catalog download, contact).

  • Ensure a scalable foundation so the business can add projects and grow online.

The Challenge

  • No prior branding or web presence.

  • Need to present multiple product categories (prefab homes, steel constructions, containers, offices) in a clear and user-friendly way.

  • Build trust for a new business entering a competitive market.

  • Ensure mobile-first usability and strong visual storytelling with architecture imagery.

Design Process

  • Wireframing & Layout: Structured the site to follow a clear flow: Hero → Product Categories → About → Projects → Contact.

  • Visual Direction: Used clean, modern typography and high-quality renders of houses to build trust.

  • Branding Elements: Developed a neutral color palette with strong contrasts to highlight buttons and categories.

  • User Experience: Designed modular sections for product types, making the website easy to expand in the future.

  • Development: Built in WordPress with Bricks Builder for flexibility and performance.

Final Design

  • Hero section with a strong headline and CTA (“Prefabricated Houses”).

  • Product Categories presented with icons for instant recognition.

  • About section introducing the company’s values and mission.

  • Projects section showcasing real-life applications (prefab, container, steel).

  • Footer with clear navigation, company info, and social links.

Results & Impact

  • FitHomes now has a professional online presence ready to attract customers.

  • The structure allows for easy expansion as the business grows.

  • Clear hierarchy ensures visitors immediately understand the company’s services.

  • Strong visual design creates trust and credibility for a new player in the housing market.